♠ Posted by Unknown in Related to SEO at 10:08
No, we do not intend to talk about the Spanish Society of Ornithology - exciting but very useful topic for your site. In our English friends, SEO acronym for the words Search Engine Optimization. In oursublime language, it is the science of optimization for search engines, or more simply, SEO on Google and company. Everyone knows that a good SEO is synonymous with success in the digital universe. Having a cozy place in the results of Google allows you to improve your online visibility, thus enhancing the passage on your site, so develop your general activity
World made the short ladder to climb more easily on the pages of the search engines by offering simple SEO tools to use and effective. This article shows you how to make the most profit.
Customize the titles of your pages:
The titles of your pages provide critical information in the eyes of Google. They allow him to understand what they contain and present to the structure of your site. As you know, the web ranking giant enjoys good organization.
These securities, also known as scary name H1 tags are scanned by search engines to help them to sort your content. It is therefore necessary to serve as your information with elegance by writing clear and concise title for each of your pages.
You must enter therein the name of your company and your keywords, just to remind our friends web ranking the identity of your business.
The more info:
you also have H2 tags, H3 etc. To illustrate their use in a "school" each tag is equivalent to a category of the content of an editorial. H1 is the title, H2 is large I, II etc., H3 large A, B etc. and H4 small 1, 2, 3 etc. You see the trick?
Create your own logo:
Your logo is a reference point for your visitors and must always return to your home page. It is, in a way, the flagship of navigation on your site for lost surfers. By creating a custom logo and configuring it intelligently, you will keep your visitors on your site longer. Google meticulously monitors his watch and appreciates that data. In addition, your logo is at the heart of your brand and reveals your professionalism. for the best free tools to create your logo.
If your logo is composed only of text, it is sure to be analyzed by the search engines (especially since it is located in the header of your site). If this is not the case, you must configure its settings so as to present the relevant information to Google. Read on to learn how to set your images to improve your SEO.
Write relevant securities to Google:
We do not radotons yes, we mentioned the titles (H1) that appear on your site. However, your pages have different titles appearing on the pages of Google (also called Meta Titles). These Meta Titles are used to inform the search engines and users who consult the content of your site and your pages. It is essential to include your keywords, the name of your site / company, the name of your page (except the home page) and if your location. This link provides information on the configuration of your securities on google . Warning: you have only 60 characters. Be selective.
Your Titles therefore appear on Google as clickable blue line that links the designated page. It is essential to accompany a concise and clear description to reveal a little more Internet users on the page ahead. This description, which is displayed just below the title is not very important to the search engines: it is purely informative.
Learn about the competition for keywords of your company before writing Securities. We suggest you read this article to learn more on the subject.
Some Further Information :
Google reads your way from left to right. You must submit your information in order of importance - eg sitename | motcle | sitename location or + PageName | motcle.
Hide unnecessary pages:
Save the efforts to search engines relieving the analysis of superfluous information. Protected pages for employees, landing pages (landing pages) or welcome pages do not necessarily belong in the content exposed to Google. Hide some of your pages is not merely a way to keep them safe from prying eyes: this operation allows you to highlight pages containing information that really matter deleting the ones likely to overshadow them.
To hide an individual page of your site on search engines: To the left of your Editor, click the Pages icon next to the relevant page, click Settings (the wheel)> click Settings Referencing the page, check the Hide search results.
A few More Help: you can hide your pages easily by following these instructions.
To hide all of your site on search engines: To the left of your Editor, click Settings (the wheel)> Click on SEO (Google)> click the cursor next to Allow search engines to find my website (be careful it becomes very red)> Publish your site.
Whenever you make changes and you publish your site, these changes must be analyzed again by the search engines (like Google) before they appear in the search results. If the pages have already been indexed, you will have to wait for the search engines update their databases before the pages are deleted.
Note: If you choose to protect your page with a password, it will also prevent search engines to index and scan your page. This means that a page protected by a password does not appear in the search results
Describe your visual:
Search engines the top of their algorithms can not yet decipher the images. So you have to describe textually to help them interpret the content of your site more easily. The Alt Text images is precisely for this purpose. Google reads your Alt text to get an idea of the visual content and integrates it into the data it holds on your site.
Bet everything on the content:
What matters in the end for Google as for surfers, is the content of your site. Search engines scan your site carefully to classify their gigantic digital directory. To be better indexed, so referenced, you must use your keywords strategically. If you do not use the search engines will not understand who are you. If you abuse it, they see you as a fraud. Think about it: the ultimate goal of the giants of online search, is to imitate human behavior as much as possible to provide satisfying results for us, the users.
Try to draw the sketch of the Lambda user who seek a service similar to yours and detect all the terms and expressions that he would seize the Google field. Make a list of keywords and subtly sprinkle your site with these terms. Also take care not to spill the shovel in order not to offend the clarity of your content (5% to 10% of keywords are sufficient). A coherent text displaying well-dosed keywords: this is the key to success.
Sign in local online directories:
It is common to find online providers on local directories before seeing their website appear on Google. And because these comprehensive resources usually take advantage of an excellent SEO. Register on these directories is particularly beneficial. Visitors who consult discover your site faster, the search engines will notice the interest that you wear, your ranking will get better, visits increase, the search engines will see and rebelote.
Do not hesitate to knock the golden doors of the Yellow Pages, Yelp, Google OS, Trip advisor etc.
Be present on social networks:
Facebook rules the Web as well as Google. Rising stars like Instagram and Pinterest as they have a bright future. Managing accounts on social networks, you greatly increase your visibility and therefore, the transition to your site (we do not remake you topo). In addition, your site must also be sent to your accounts on these platforms to generate a continuous traffic.
You will find the majority of our pre-configured templates social icons that point to the accounts of Wix. Remember to put these links up to date by directing them to your accounts - that is bibi that recovers your visitors.
Use the 301 redirect:
A 301 redirect is used to guide the passage of users to a Web address (or URL) to another. The code 301 indicates that the page has moved permanently to a new location. If you have an old site that drags on the Web, make use of this tool. Your visitors will then automatically redirected to your new address.
Restart your visitors regularly:
If surfers back to you regularly, it is a sign that you have gained their trust. Search engines also took note of this parameter when evaluating your site. To motivate users to visit you more often, you can, for example, send them newsletters time to time. Another useful trick is to integrate an RSS feed on your blog so your readers to prevent the release of your new tickets. Take our word: a faithful visitor is worth two in the eyes of Google.
I Hope this will give you some ideas .
Thank you!
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