♠ Posted by Unknown in web design & optimization at 09:12
We've all been there: the first item in the box, the ball in the stomach at the time of publication and emotion that follows. While writing a blog post is not easy, the flavor of reflection, the pleasure of the choice of words, the satisfaction of producing by itself a Web page, or the idea of power make it possible service are all reasons to jump into the water for those of us who suffer from itching of the pen.Obviously, given the exponential number of blogs created , that this pleasure is shared by many of you. However, writing an article published on the Web can not be based solely on style or spirit of the writer. As you know, unlike a book or a newspaper article, a blog post is seldom read in its entirety. In addition, the eye-tracking research - or eye tracking in the language of Mickey - prove that the reading of surfers is selective. Indeed, their gaze is directed intuitively to certain graphic elements of web pages and it is important to also consider.
Building on this information as well as some professional experience, we offer you some great tips for writing a well-crafted article that be of interest to users and will be - touch wood - read from A to Z.
Title: the key to your ticket:
If you write a great text, but its title is not enough - excuse the reducing term - "sexy", your masterpiece is likely to be stifled in its digital egg. The title of your ticket determines, to a significant extent, the number of visitors that will work on your prose and thus who will share. It is essential to make it short, punchy and if possible to challenge the player. One of the key aspects of your title will be "the promise" of your ticket. What is the added value that will benefit the reader reading your text? How will they be your advice it profitable?
Once defined this item, you must present it in an attractive package. You can write your headline as a question "How to tie knot easily? "To tickle the curiosity or to focus on quality and simplicity (or both) of your advice" Create a necktie as Beckham in 3 steps ". Note that no rules are set in stone and that the securities have surprises. That said, it's always good to keep in mind these tracks that have already proven themselves.
Spend time with your intro:
Once crossed the threshold of your article, the visitor will probably read the first few sentences to check that rang to the right place. To this end, your first lines are crucial as they set the tone of the rest of your ticket.
Several options are available to you: you can bounce on the news, use a famous quote, ask a question, make humor evidence etc. Everything depends on your subject, your style and above all, your intuition - do you trust. At worst, you'll still be able to catch your text later: this is probably the best advantage of online writing.
Think your text for reading diagonally:
Many of you have only read the title of this post to see if these tips are relevant or if a certain novelty deserved that you give it a few seconds. Rest assured, this is how we do it all.The titles of your paragraphs allow you to reveal to the reader if their content and innovate if they are carriers of interest. In addition, they are used to structure your ticket according to the logic that characterizes his argument. So you need to work on to make sure they meet these criteria. Then the eyes of the players will move instinctively to bold, links, condensed information (tables, bullets etc.) and the first and last lines of paragraphs that deserve deeper. These elements should also be chosen with the utmost care.
Illustrate your comments:
The pictures and illustrations are not only aesthetic interest: they establish the mood of your text, offer a respite in reading and attract attention of your readers. It is not useful to dwell unduly on this - you enter the challenge perfectly. Just take care to select only high-quality visuals and optimize them so they load quickly. For example, on this blog, the images are 650 pixels wide. Integrate them into a high definition undermine the work of our brave writer because their display would require more time (for review almost similar) and thus affect the readability of the article.
Emphasize quality over quantity:
Short or long? That is the question. This eternal debate divides bloggers into two major schools: Extending editors and "savers" words.
Some argue that an item that is around 1,500 words is more likely to be spotted by Google. In addition, readers will spend more time (also appreciated by Google thing) and will be more inclined to mention or to share it. But beware: it is useless to write a 2000-word article 200 if enough to express your intention. Rehearsals (or worse, off-topic) annoy your readers who will leave you prematurely. Search engines are sure to notice the deception and you will sanction accordingly.
Another important point: if you are an expert in your field, try to moderate your editorial urges. It is possible that you have a lot of exciting things to tell but patience Internet is limited - and grace, forget the technical jargon, it is a torture for us mere mortals. In short, there is no magic formula but there is a slogan cherish your drive because it is he who, in the end, will assess the quality of your text.
End on an engaging rating:
Virality is probably one of the most influential factors for success on the canvas. Display a sharing widget on the social networks on each of your articles and include an RSS button on your blog. Some bloggers will even verbally ask their readers to share articles - if done with subtlety, why not. You can also offer your visitors to subscribe to your newsletter so we can send by email your articles and keep them coming back to read your notes.
Conclusion :
All of these tips will be helpful to better structure your blog posts and to improve results. However, the success of your blog is based primarily on the issues you cover, the way you approach and flow of your content. These settings depend on your personal research and require hard work. Write, write and write again to sharpen your pen and your analytical mind as much as possible. The form and content of your texts will be valuable assets to drill on the web.
Thank you
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